As a trade marketing specialist, you conduct market research and work with the other internal teams to ensure that your products and services have a strong physical and virtual presence. In addition, you evaluate the effectiveness of your website’s landing page, content, design, and pricing, and suggest marketing strategies. You also create and test marketing campaigns for your brand, product, and demographics. If you are considering a career in this role, you will find the requirements for this role very varied.
As part of your role, you will develop and implement sales and marketing programs for IGT products and services. You’ll also develop trade marketing strategies to boost your business’s brand awareness, increase consumer satisfaction, and increase sales. In addition, you will set up marketing activities and direct your sales team weekly. If you are considering a career in trade marketing, consider these key attributes:
If you are interested in marketing internationally, a trade marketing specialist may be the right career choice for you. This professional can conduct research, create reports, test marketing strategies, attend trade shows, and monitor international competitors. If you’re considering a career in trade marketing, you should consult with an enrollment advisor to determine the right career path. If you have an entrepreneurial spirit, this field may be just what you’re looking for. Moreover, there are many opportunities for growth in this field, including the opportunity to travel to different countries.
A trade marketing specialist salary can range from $37,378 to $44,000 per year, depending on the location and experience. The middle 67% of this occupation earn $37,378, while the top six percent of earners make $44,000 per year. With an average federal tax rate of 22 percent, an individual would take home $35,919 per year. That’s the equivalent of $1,497 per paycheck. You can see why becoming a trade marketing specialist is a lucrative career choice.
A trade marketing manager requires a bachelor’s degree or higher in business or marketing. Relevant coursework includes marketing strategy, economics, statistics, business law, and business communication. Most trade marketing manager training will be on the job, and you’ll learn about the company’s products, target market, and other aspects of its business. You might also receive some training in the use of company computer programs. You’ll need to be a savvy marketer to excel in this field.
As a Trade Marketing Specialist, you’ll be responsible for all retail and wholesaler-facing promotional activity for a CPG or beverage company. As an employee of Elevation Capital, you will be part of a highly successful team. You will be working with a growing company with a strong executive management team. The Trade Marketing Specialist will be responsible for the strategy and execution of retail and wholesaler-facing promotional activity. You will be working with a high-profile company that makes a positive impact on the lives of millions of consumers worldwide.